Solana - Proof Of History

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Solana offers a new way to prove data authenticity.

Challenge:

Blockchain is a revolutionary way of securing and keeping track of data, but the technology can also be complicated to explain. Solana’s proof of history feature is an even more precise method of documenting digital records. With that comes the challenge of making it something that investors and non-tech people can understand.

Solution:

We wanted to create a futuristic style to create intrigue and interest but also align with the brand. Using a monochrome color palette and modern graphics, we put the viewer “inside” Solana’s proof of history process. The result allows anyone watching to be taken along a journey that breaks down a complex process into a concept that can be much more easily digested in a minute’s time.

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Credits

Animation production: Yans Media

Style: 2.5D  motion graphics

Vertical(s) High Tech

Creative Direction: Tigran Movsisyan

Illustrations: Gayane Hakobian, Anet Hovhannisyan

Motion Graphics: Smbat Harutyunyan

Traditional Animation: Gayane Hakobian, Anet Hovhannisyan

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