Aram Movsisyan

Aram Movsisyan

Chief Business Officer

Yans Media

Aram is a pioneer in the explainer video industry. Since 2012, he has produced over 500 videos, helping startups grow and supporting enterprises. His client list includes notable companies like Roche, Solana, Bitstamp, Cisco, Databricks, and more.

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His expertise in explainer videos and video marketing is invaluable, making him one of the most widely-read authors in the industry.

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Articles by 
Aram Movsisyan

September 30, 2025
Motion Graphics Brief: 7 Easy Steps Anyone Can Follow

No experience needed. Our simple step-by-step system gets your motion graphics project done right every time.

September 16, 2025
Pinterest Video Ad Specs for Best Results 2026 [85% Buy Rate]

Pinterest video ad specs for best results in 2026. Complete guide: sizes, max-width formats, placements. 85% purchase rate proven. Free templates inside.

September 9, 2025
Outsource Animation VS Hire In-House. How to avoid a $200K Mistake

Most companies waste $200K+ choosing wrong. Our framework shows exactly when to outsource animation vs hire in-house. Free cost calculator included.

September 2, 2025
Motion Graphics ROI: 7 Proven Ways to Boost Business Results

Discover how motion graphics deliver 49% higher conversions and 1200% more shares. Get 7 proven strategies that transform business results in 90 days.

The 7-Step Nonprofit Explainer Video Production Process

Professional nonprofit explainer video creation in 7 steps. From discovery to deployment. Real timelines, budgets, ROI metrics. Book your free consultation.

August 19, 2025
Why Every App Needs an Explainer Video in 2026: The Complete Guide

Discover why every app needs an explainer video in 2026. Learn how these powerful marketing tools boost downloads, engagement, and user retention by 85%.

August 12, 2025
Simple Explainer Videos: Why Google & Cisco Choose Less Over More

Discover why simple explainer videos outperform complex productions. Learn expert strategies, see real examples from Google & Cisco, plus actionable tips for 2026

August 5, 2025
The Ultimate Video Proposal Strategy: From Creation to Conversion

Learn how to create compelling video proposals that convert prospects. Expert guide to using explainer videos in sales meetings and email campaigns.

July 29, 2025
How Long Should Nonprofit Videos Be? The Complete 2026 Guide to Video Duration & Timing

Discover the ideal length for nonprofit videos across platforms—backed by data, strategy, and real viewer behavior. Your 2026 nonprofit video guide starts here.

Motion Graphics vs Animation: Key Differences & Which One to Choose

Confused between motion graphics and animation? This guide explains the real difference, use cases, and how to choose the right style for your business goals.

What Is Animation Outsourcing? A Beginner's Guide for Agencies

Discover how animation outsourcing helps agencies scale video production without hiring in-house. Learn the pros, cons, and how to choose the right animation partner.

July 9, 2025
Animated Nonprofit Videos: When They’re Better & Why

Learn when nonprofits should choose animation over live video. See real examples of sensitive topics, complex issues, and privacy protection.

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