Rotageek – Software Explainer Video

Taking the pain out of creating employee schedules

Challenge:

When it comes to business scheduling software, there are a lot of options out there to choose from. Even if you’ve got something new, how do you break through the noise and get potential customers to listen?

Solution:

Using bright colors and fun characters, we are able to capture attention so that viewers stick around long enough to see what Rotageek is all about. Then, we quickly move on to their pain points – like spending way too much time as a manager creating schedules. Once the viewer is in the pipeline, we move on to the benefits. Not only is it far easier to schedule people, but Rotageek’s software predicts needed coverage for upcoming shifts. It helps when you’re working with a client who has an exceptional product. But in a saturated market, you need to make sure people hear your message, too.

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Credits

Animation production: Yans Media

Style: 2.5D  motion graphics

Vertical(s) High Tech

 

 

Creative Direction: Tigran Movsisyan

Illustrations: Gayane Hakobian, Anet Hovhannisyan,  Karina Azizyan

Motion Graphics:  Smbat Harutyunyan

Traditional Animation: Gayane Hakobian, Hakob Gepenyan